TikTok never seems to skip a beat with the eyeliner hacks. One of the latest tips popularized by the app’s beauty community involves using press-on nails to create winged eyeliner. The goal, may you ask? To make perfecting that wing a little easier. TikTok user @mualesandro posted a video of using a pair of press-ons to make a winged eye […]
Continue reading »
Some people have such a distinguishable image that you can just look at them and know exactly what kind of scents they like to wear — at least, that's the vibe I get while talking to Billie Eilish during a brief chat over Zoom on October 8. We're meeting to discuss her first-ever beauty product, a fragrance aptly named Eilish, […]
Continue reading »
The year 1999 not only blessed us with the births of Hunter Schafer, Lil Nas X, and NCT's Mark Lee but also Ruby Woo. Throughout its 22 years in the beauty world, MAC's most iconic, best-selling red lipstick shade has maintained consistent fanfare — racking up a long list of celebrity devotees, including Rihanna, Tracee Ellis Ross, and Rosalía, and […]
Continue reading »
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. If we claimed there was a shortage of mascaras in the world, we'd obviously be lying. There are over 200 lash-lengthening options in Sephora alone, with each one promising to make those teensy hairs […]
Continue reading »
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. If you read this website on a regular basis, you're probably that one friend in your group who everyone goes to for beauty advice — the one who knows how to make eyeliner last […]
Continue reading »
If Christian Brickman wasn’t overseeing one of beauty’s biggest retail businesses, he’d probably be running a microbrewery. “I’ve always been into beer and love the craft nature of the business,” said Brickman, the chief executive officer of Sally Beauty whose favorite is Revolver Blood and Honey from a local Texas brewery. But lucky for Sally, Brickman’s path brought him to […]
Continue reading »
Influencer Courtney Shields’ forthcoming beauty company is dictated by a new “standard.” Shields and her business partner Jeff Lee, formerly the chief operating officer of A-Rod Corp who helped launch JLo Beauty, are cofounders of DIBS Beauty, a makeup company whose name is an acronym for Desert Island Beauty Standard. The two met via an introduction from the cofounders of […]
Continue reading »
Function of Beauty has acquired Atolla, a customized skin care and technology business, in its very first acquisition. According to cofounder and chief executive officer Zahir Dossa, the deal should allow Function to further expand its personalized skin care offerings. Atolla, which launched in mid-2019, created a patented technology to analyze people’s skin and create customized serums that change over […]
Continue reading »
A new cosmetics brand has its sights set on untapped markets — and untapped channels. Siia Cosmetics, which launched direct-to-consumer earlier this summer, has ambitions to bring prestige color cosmetics into independent beauty supply stores, a channel often overlooked by prestige beauty. The brand’s initial offerings range from a lipstick, a mascara, eyebrow pencils, eyeliners, concealers, contour sticks, lip glosses, […]
Continue reading »
Skin care brand Kate Somerville has entered a long-term partnership with Foster Nation, a nonprofit organization that provides career mentorship to foster youth. Kate Somerville has pledged $100,000 annually to Foster Nation, which will go toward a scholarship fund, which is being arranged by Beauty Changes Lives. Each year, five recipients will be awarded the scholarships to be used for […]
Continue reading »